Amazon Dash Button


Trojan™ Brand Condoms Makes Condom Buying as Easy as Pushing a Button with a New Amazon Dash Button

Ewing, N.J. – March 31, 2016 – The maker of Trojan™ Brand Condoms today announced the launch of the Amazon Dash Button for Trojan. The Amazon Dash Button, a Wi-Fi connected device, is an Amazon product that helps to ensure Amazon Prime members never run out of their favorite products, allowing members to order items with a simple press of a button. Amazon Prime members with the Amazon Dash Button for Trojan will be able to effortlessly order their favorite Trojan™ Condoms in seconds with the press of a button. Amazon Dash Button for Trojan offers a whole new way to order your favorite Trojan™ Condoms and have them delivered to your door via fast, free shipping with Amazon Prime.

Launching just in time for April's National STI Awareness Month, the Amazon Dash Button for Trojan ensures you are always protected. A recent Trojan™ survey1 found that of adults who did not use a condom the last time they had sex, nearly one in five did not use one because neither partner had a condom. The Amazon Dash Button for Trojan provides a seamless way to ensure you never run out of your favorite Trojan™ condoms, all while shopping from the comfort of your own home with a convenient delivery process. With the CDC reporting that 20 million new STIs occur every year and cases of STIs are rising at an alarmingly high rate 2, condom use is important as it is the only method of contraception that protects against both unintended pregnancy and STIs.

"Throughout the brand's 100 year history, Trojan™ has always been a leader and innovator in sexual health," said Bruce Weiss, Vice President of Marketing for Trojan™ Brand Condoms. "We're excited to work with Amazon to deliver Trojan™ condoms right to our consumer's door with the push of a button. The Amazon Dash Button for Trojan further ensures our consumers are always prepared."

To order the Amazon Dash Button for Trojan and to find more details on how to use the Dash Button, visit amazon.com/dp/B013CWNP7Wa.

About TROJAN™ Brand Condoms

TROJAN™ Brand Condoms are America's #1 condom and have been trusted for over 100 years. TROJAN™ Brand Latex Condoms are made from premium quality latex to help reduce the risk of unintended pregnancy and sexually transmitted infections. Every condom is electronically tested to help ensure reliability. There are over 30 varieties of TROJAN™ Brand Condoms. More Americans trust the TROJAN™ brand than any other condom. For more information, visit www.TrojanBrands.com.

About the Trojan™ Condom Compliance Survey

The Trojan™ Condom Compliance Survey was conducted online from April 18 to April 28, 2014 with 1,000 single young adults. Single young adults are defined as adults 18-34 years old who are heterosexual, sexually active, single or in a "new relationship" under 2 years, and not pregnant or trying to become pregnant. For more information on samples and results, please contact the below.

Contact
Lindsey Cooke
Lindsey.Cooke@Edelman.com
212.704.8299

1 Trojan™ Condom Compliance Survey, 2014.
2 A Study by the Center for Disease Control: Sexually Transmitted Disease Surveillance, 2014.